Creating a reflection on a text heading is quite simple in Photoshop. Here’s how we did it for our new website design over at www.bpsdesigns.co.uk.

First off create some text on a layer. Make sure your background colour is the same as the one where you are going to put the image. In our case blue.

Next duplicate that text layer and click Edit, Transform, Flip Vertical on the new layer. Press v on your keyboard or click the move tool and move the new layer down so it’s just under your original layer.

Now, with your new layer selected, click the “add layer mask” button and choose the gradient tool. Click and drag your mouse straight down from the top of the upside down text layer to somewhere near the middle. This will fade out the text.

Then simply add a stroke to the original layer to make it look nice and there you have it.

For screenshots of this tutorial, please see original article at http://www.bpsdesigns.com/blog

Ben runs BPS Designs. A web design company based in Warrington, UK.

Source: High Quality Article Database - 365articles.com

The lifeblood of any website/ecommerce business is traffic, and every webmaster knows the best type of traffic is natural, organic search engine traffic. There are two very important reasons for this: (1) it is extremely targeted, and (2) It is FREE! The hard part is getting top ranking for your sites keywords… or is it? The purpose of this article is to provide a few simple, effective, and most important, search engine friendly strategies to help boost your websites’ ranking and ultimately your traffic.

1. We will start with the Meta Tags. I know you have already heard of, and are probably currently using meta tags on your site. This is great. I just want to make sure you are using them effectively. We will only go over 2 tags: the “title” tag, and the “description” tag. We will not go over the “keywords” tag, as the major search engines have placed less and less weight on this one, and some would argue this tag has no weight at all. I still use this tag however, as I feel there is some merit and no drawbacks to using this tag.

I have found it effective to use similar text in the “title” and “description” tags, and to place your keywords prominently in these tags (near the beginning and more than once). I have seen sites with “sitename.com”, “New Page 1″, or “Welcome to my site” in the “title” tag, which really does not help in their quest for higher rankings for their particular keyword. Also, try not to use words such as “and”, “or”, or “the” in these tags.

**Important note about your keywords. Search engines evaluate keyword prominence, keyword weight, and keyword density when determining a site’s ranking. All three are calculated individually for the page, the title tag, the description tag, as well as other areas on a page. Keyword prominence means how close the keyword is to the beginning of your page. Keyword weight refers to how many times a particular keyword or phrase can be found on the page. Keyword density is the ratio of the keyword to the other words on the page. You do not want the keyword weight or density to be too high, as this can appear to the search engine as “keyword stuffing” and most search engines penalize sites that stuff their keywords.

2. Place your navigational links (and JavaScript) at the right or at the bottom, but not on the left, of the page. When the search engines “read” your site, they read from the top left to the bottom right. Search engines place an emphasis on the first 100 words or text on the site. You do not want these words to be navigational links or Javascript. Ideally, you want to have your heading tags with your keywords in the beginning of your page. This being said, placing your links/JavaScript on the right or bottom of your page ensures the search engine spiders get to the text first, giving more weight to what’s important on your page.

3. Place alt tags on all of your images. Search engine spiders cannot “read” pictures or images. The only way a spider knows what an image is about is by reading the alt tag. This is also another chance to place more of your keywords in your HTML, improving your page’s keyword weight/density. Alt tags are easy to make and they can make a big difference in your sites keyword ranking. A simple alt tag looks like this: alt=”put your keyword phrase here.” Search engines separately calculate keyword prominence, density, and weight in alt tags as well, so optimize your tags.

4. Place your keywords at the bottom of your page. Just as search engines place more weight on the first words of your page, they also do the same to the last words. The general thinking is this, if your site is about a certain subject, then the main points, or keywords, should, appear at the beginning, be spread throughout the page, and be prominent at the conclusion. But if you have all of your navigational links and JavaScript at the bottom, your relevant page text could end well before the HTML does. An easy way to have your keywords at the bottom of your page is to include them in the copyright information. For example, if you have a dog food website, you could have something like this at the very bottom of the page:

copyright 2005 yoursite.com

World’s best dog food

Search engines are not (as of this writing), penalizing sites using this technique, and it wouldn’t really make much sense for them to do so.

5. The Anchor Text of your links. Anchor text is the actual linking text on a site. It is what the user clicks on to navigate to that particular site or page. If a search engine finds many links to your site using the term “dog food”, then the search engine concludes your site is about “dog food”. This is overlooked quite often, but it seems to have a very large impact on your search engine rankings for a particular keyword. Your anchor text needs to be the keyword or phrase you are trying to target. Try to avoid anchor text such as “Click Here” or “yoursite.com”

Also, if you’re running a reciprocal link campaign, be sure to use variations of your text. If an engine notices every link to your site is identical, it could place less weight on these links or potentially penalize your site. This is because search engines generally give more weight to “naturally occurring” links, and less to “reciprocal link exchange campaigns”. Using different, but relevant anchor text can dramatically affect your targeted keyword rankings, by making your links appear more natural.
Effective SEO may seem difficult at first, but as you have read above, little tricks that require little or no programming knowledge, can make a huge impact on your website’s keyword ranking.

Noah Ulrich is webmaster of http://www.informativeresources.com His site maintains top rankings in all major search engines, and has maintained an online presence since 2001. His site provides top quality resale rights, guaranteed signups, and web traffic to businesses worldwide.

Source: High Quality Article Database - 365articles.com

Just One Click Away! Advertising your website with pay-per-click.
Copyright © Jorge Silva
http://www.JSOnlineIncome.com

A thriving way to help optimize your online image is to consider using the pay-per-click advertising. What pay-per-click means is that you purchase sponsored links on the pages of search engine results. Search engines are used every minute of the day, which means advertising your website with pay-per-click will greatly increase the advertising of your website.

By advertising your website with pay-per-click, you are helping to advertise your business in what is usually an inexpensive way that is growing larger and reaching more people everyday. You can also tailor your pay-per-click advertising to fit your business or company budget needs. This is a plus for those of you who are starting out on a budget and want to stay away from paying a lot for advertising that may or may not be seen. By advertising your website with pay-per-click, your ad is surely going to be seen. More advantages to advertising your website with pay-per-click include the speed of advertising, the increase in traffic to your website, and the ability to research and compare data to see what works best for your website.

There are times, however, when advertising your website with pay-per-click can prove to be costly. For example, it will cost you more to use competitive keywords than it will to use that are not as competitive. Finely tune your keyword strategies. You can find information on the Internet on this or you might want to consider consulting a professional. Also remember not to bite off more than you can chew. Start with one pay-per-click provider first, using ads you have tested, and then extend your campaign accordingly.

Advertising your website with pay-per-click can be a very quick, inexpensive way to get your website and business rolling. Drawbacks can always pop up, but if you educate and prepare yourself, you will be able to make the most out of advertising your website with pay-per-click.

To find Collection of Traffic sharing sites on one free site visit:
http://www.traffictornado.com/x/ref.cgi/9115/

Source: High Quality Article Database - 365articles.com

This article assumes you know how to use Photoshop and the basics of CSS site design. Note: Images removed and can be seen by viewing original article here:

http://www.bpsdesigns.com/blog/view_blog.asp?Blog_ID=108

You’ve seen all the snazzy CSS based websites that have an ‘outer glow’ type effect around all of their pages. Well here’s a simple way to achieve this using Photoshop.

Let’s say you have your website layout finished in Photoshop and you are ready to start slicing and saving your images etc.

This is a simple site layout with a header, main content area and a footer (I did say simple!)

Now, you want the outer glow to be around the purple box so select this layer and apply an outer glow with the following settings:

Now all you do is flatten your image, select your header section using the top guide, copy and paste it into a new image and save it as your header:

Copy a section of the middle for your content background layer:

And do the same for the footer:

So, all you would then do is in your CSS stylesheet, set the header and footer divs to contain your header and footer images, and your content div to the background image (image 4). You would set your content background to repeat-y so that it fills the content and joins the header and footer together. Also i’ve added a padding div to keep the content away from the edges.

Your markup would be something like this:

Content here etc…

The padding div is needed so that you can set left and right padding to keep your content over the middle white box bit.

When pieced together your page will look like this:

To view the screenshots, please see the original article

Ben Snape runs BPS Designs. A web design company based in Warrington, UK. http://www.bpsdesigns.co.uk

Source: High Quality Article Database - 365articles.com

I don’t want to waste your time by giving you same old
stuff that has been repeated to death on the internet
so let me start this report by telling you what this
article is NOT about

- This is not about google adwords
- This has nothing to do with search engine marketing
- This is not about posting on forums
- This is not about blog or pinging
- This is not SEO
- This is about RSS syndication
- This has nothing to do with email marketing or list
building
Now you must be thinking what on the earth I am talking
well hold on there because what you are about to learn
is very simple and secret method that I have
consistently used to generate truck loads of traffic to
my website.

I am going to explain you this in a step by step
process and once you do exactly as I tell you to you
will have ever-growing stream of massive traffic -

FREE!

STEP 1.

This step is very easy and its the most important step
visit
http://www.stupidvideos.com

Register for a paid account with them. Registering for
paid account gives you opportunity to download the
videos on your computer and most of them are generally
swf (flash) files.
Go through the video library and download few videos
that are related to your website or the product your
are promoting.

Upload these video files to your server.

Step 2.

In this step I will show you how to use a secret script
to generate truckloads of traffic using the vidoes you
just downloaded.
If you have not downloaded any videos then stop reading
and go back to http://www.stupidvideos.com and download
some videos now!

Now go to

http://www.indiadeals.info/funny.html

download the script.

You will need http://www.winrar.com to open the rar
file.

Follow the instructions on how to configure and upload
this viral script to your website.

Step 3. Pass the link to your friends,customers and
post it at your blog.

Step 4. Watch you your traffic grow to infinite level
and dont tell me if your server crashes down before of
huge traffic.

If you think this is too much for you and if you want
to generate thousands of viral video pages with push of
button and earn greater and greater sales profits from
this never-ending, ever-growing increasing massive FREE

traffic then

Click Here

Source: High Quality Article Database - 365articles.com

There are thousands of articles, books and forum posts which showed that content is king in search engine optimization (SEO). In this article, you can find some ways that can help you improve this king content for your web site.

* Content for people first, not for search engines - Some webmasters make a common mistake that they optimize everything for search engines but forget about web visitors. The goal of our website is not only to get high search rankings, but also to sell our service. So you should give your web visitors what they are really looking for. Make sure your content flows naturally and you’re not just trying to stuff more keywords in the interest of search engines. If users don’t find your content convincing they won’t buy from you.

* Studying popular search terms - High search engine ranking is meaningless if your website only ranks high on terms nobody searches for. You need to ask your colleagues, vendors, competitors, clients, … or use online tools (e.g.: wordtracker.com) to identify what keywords which potential customers would use to search your web site, then try to use them often, in titles, and throughout the body.

* Building article directory - How can you optimize the content if your web site only offers a simple service? It means there are just several pages in your whole website. So, to increase the content in quality you should write some articles, reviews which are related to your service. A site with more web pages means there are more chances of different terms that will become findable in search engines. You may consider adding free articles to your article directory. On the Internet today, one can find a lot of websites which provide articles free for republishing. Of course you must accept the policy of these web sites and authors before using these articles.

* Making a clear website organization - Build a site which is simple to navigate with a well linking structure. Every page should be accessible from at least one text link. It’s better to be sparing with image links, Flash, JavaScript drop-down menus, or other codes that are not HTML based… because the search engine crawlers cannot recognize text contained in these kinds of display. In case using them is required, then make sure a text based menu or a sitemap is also included in the Web site. Last but not least, you should use meaningful words in your URLs, use as simple a web page layout and design as possible.

In conclusion, it is undeniable that content is king in the kingdom of search engines. The quality of your content is the main factor which decides the success in Internet marketing. So improving your content is very necessary.

About the author
Article by Mike Pham of http://www.TopTrafficWholesaler.com . Increase your site sales with our targeted web site traffic and free search engine submission.

Source: High Quality Article Database - 365articles.com

My mother used to always tell me “it’s not what you do, but how you do it.” As a kid I would think my mother was a walking tape recorder spitting out clichés I was sure to forget.

Boy was I wrong! To her credit, I learned that you can deliver the most devastating news in a classy, professional, calming way if you know the tricks.

I’m glad my mother taught them to me.

It’s a known fact that if your headline doesn’t hit ‘em you’ve lost ‘em. The first words that the reader sees must be dynamic, yet persuasive enough to get their attention.

Your headline, if worded properly, will open the door for your prospects to see what else you have to offer. Once you have their attention, now you must create an interest in your product; oh and by the way, it had better offer a solution to a problem for your customer.

Prospects will purchase a product if it has value, or benefit to them. The next thing your ad must do is give add value to the quality of life for your prospects. You must address the WIIFM (what’s in it for me) syndrome at this point.

You’ve got their attention, they are interested, now you have to tell them something else to keep your prospect reading. You might want to use this example,

“Learn the single most effective way to stand out from the competition and make your product earn millions.”
http://nicheprofitscourse.com/thankyou-page/17982

Now, they are interested. Now your prospect is curious and they are anxious to see what else you might have to benefit them. Don’t lose them here. Don’t get greedy and see the finish line before you get there.

Instead, throw more of a teaser into it, by creating desire.

At this point, your prospect has decided they are going to finish reading what you have to offer. This is the perfect opportunity to grant your customer access to a glimpse of what they’ll get if they get ready to act. When creating desire, it should serve as the prelude to action.

Here’s another example….

“A virtual treasure trove of resale and master resale rights packages to those who know where to look”

Last but not least, the call to action. The reason you hope they read your ad this far is because they are going to contact you. Because otherwise, what good is your ad? Surely, you will follow up with the lead because your call to action line sounded like this,

“You can create your own massive resale rights package in 7 days or less!”

I won’t insert another link here, but you get the message. Your headline is what attracts them, your content is what holds them, and your call to action is what hooks them.

I hope you’ll take action now. A future of unlimited financial security awaits you.

Find an assortment of pre-written promotional materials here
http://DownlineSecrets.com/thankyou-page/10176

For more traffic generating tips, blog me and I will send to you absolutely free phenomenal secrets used only by today’s internet gurus.
www.photosbylatease.com

You may reprint this article in its entirety without changing the resource box.

Source: High Quality Article Database - 365articles.com

Your company possesses a web site. It is a good and expensive site developed by professionals from the web studio. It seems to you that only the laziest user has not found opportunity to visit your site and acquaint him with the products and services that you provide. You are certain that your site is exactly what your business needs. However, casual visitors may have not found it yet. How often do you come to the web site by hearing its address on the radio or seeing its web address on the street ad?! You might come to it, yet most of the people come to your web site by the results generated by Google, yahoo and other major search engines. Your site must be promoted in its native environment in the Internet.

Nine of ten users who came to your site through a search engine make up your target audience. These are the people who want to find necessary information on products and services that you provide. One should not explain that sites that are located on the top of the search list get a wider audience of visitors than those who are in the end. The rating of the site in the search system might affect the profits your company makes. So we have to find the answer to a single question: How to get the attention of major search engines. Here where Search Engine Optimization helps. Optimization means special technique of creating and editing texts, but it is not the same as writing article .The content has to be clear for a client’s comprehension as well as it must contain keywords which can be seen by major search engines (www.mamma.com).

Optimizing your site you should take into account the relevance of the text, ratings of your web site as well as its positioning. For that you should analyze your target audience, exchange topical links and register in meaningful for the search engine catalogues. Every search system estimates the value and use of your document in relation to the user’s inquiry. Copywriting service can be helpful in achieving these aims. Search Engine Optimization is a constantly continuing process. Sometimes first clear results are obtained within several months. Mainly, terms depend on competition in keywords and key phrases. However, the level of competition reduces as general search inquiries are changed into more specified. As a rule people use the first words occurring to them. So, SEO optimizers have to concentrate on these words or phrases.

Killer-Content.com - SEO Copywriting services

Source: High Quality Article Database - 365articles.com